About
My background is in communication, marketing and content, with UX shaping how I approach the work.
I like taking information that feels technical, scattered or difficult to follow and making it easier to understand.
That can mean structuring a product page, writing a campaign or working through a user flow. The format changes, but I usually start by asking who needs the information, what they need to know and what should happen next.
How I got here
From administration to communication, content and UX.
I started in administration and ecommerce, where writing was one part of the job. Over time, it became the part I wanted to understand better. I studied Communication, moved into content and marketing roles, and later trained in UX Writing.
Administration
Operations and business
Communication
Content, campaigns and media
UX Writing
Product content and microcopy
Today
Content · Communications · Marketing · UX thinking
How I work
Clear. Transparent. Practical.
Clear
If the reader has to work too hard to understand it, the content isn’t finished.
Transparent
I prefer straightforward language to copy that tries too hard to sound impressive.
Practical
Content has to work for the person reading it and for the team or business behind it.
Experience
Experience across operations, ecommerce, content, communications and marketing.
Jan 2023–Jul 2026
imaginArt
Marketing & Communications Specialist
B2B communication strategy, campaigns, events, web content, SEO and user experience work.
Sep 2019–Nov 2021
Ailanto
Content Designer
Corporate copy, ecommerce design support, weekly newsletters and customer service.
Nov 2020–Mar 2021
Federación Pantalla
Communication Intern
Social content, newsletters, press materials, live events and internal communication.
May 2017–Jul 2019
Ethic Investors
Copywriter
Executive support, official documentation and content for property and crowdfunding offers.
2011–2017
Caprichos de Casa Import
Ecommerce and Business Operations
Online catalogue maintenance, promotions, newsletters and support for the store redesign and relaunch.
Education
Communication, UX Writing and business.
Postgraduate in UX Writing
SHIFTA by Elisava
2021–2022
Proficiency English Certificate - Cambridge C2 (2024)
Cambridge English
BA in Communication
Universitat Oberta de Catalunya
2014–2020
Administration and Finance
Colexio Vivas
2009–2011
A little more about me
Where the work comes from.
Galicia
Galicia taught me hard work—and gave me wings to see the world.
Sustainability
Sustainability is one of the pivots of my life.
Personality
I’m down-to-earth, but my mind rarely stops.
Location
Based in Barcelona. Galician at heart.
Languages
Different ways of listening.
- Spanish · native
- Galician · native
- English · C2 certified
- Catalan · B1
Spanish Sign Language · bilingual · Portuguese · A2 · Korean · A1